The Two Most Important Mindset Shifts For Engaging Millennials

These two, simple mental shifts are the foundation for engaging millennials (...and everyone else, too). This week’s Know Your Own Read more

One Year of Fast Facts: Here Are Your Favorite Videos for Cultural Executives

The amazing Guy Bauer Productions team surprised me with this little video because I am a ridiculous human. I Read more

The Power of Social Media vs. Your Organization's Website (DATA)

Think that your website is your organization’s most important online communications asset? Think again. This week’s Know Your Own Bone Read more

Three Survival Questions That Cultural Organizations Avoid Asking (Because We Do Not Like The Answers)

Visitor-serving organizations are not asking the right questions - or perhaps we would rather ignore the answers… I bust myths Read more

Know Yourself: The (Often Forgotten) Key To a Successful Social Media Strategy

Don't even think about creating a social media strategy without having your brand vetted by leadership first.  It’s a smart Read more

The Value of Shared Experiences Within Cultural Organizations (DATA)

Exhibit and program content is important, but visitors who have the best experience aren’t the ones that come for Read more

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